Digital
Diplomacy
Index

Updated September 25, 2022

The online influence of world powers, measured by data

-> The Digital Diplomacy Index provides an objective, data-backed picture of G20 countries’ influence on the online scene of international relations as it unfolds on Twitter.

Top 5

#1

India

9.11
#2

United States

9.07
#3

United Kingdom

8.62
#4

France

8.55
#5

Japan

+ +1

8.07
#6

Russia

+ -1

8.07
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Browse Digital Diplomacy Index and sub-indexes

Last updated: 9/25/2022

-> The Digital Diplomacy Index (DDI) rates each G20 country’s global online influence on a scale of 0 to 10. It is currently based on 9 key indicators based on data from Twitter and updated every day.

Indicator

Diplomatic Network Reach

The Diplomatic network reach indicator is based on the total followers of the diplomatic accounts of each country.

#1

India

10
#2

United States

9.5
#3

Turkey

9.36
01

Diplomatic Network Reach

02

Diplomatic Weight

03

Vocality

04

Message Efficiency

05

Global Country Visibility

06

Format Proficiency

07

Momentum

08

Diplomatic Centrality

09

Language Diversification

DDI Insights

Last updated: 9/25/2022

China-US: The digital clash for visibility

Global Country Visibility:

Total mentions of a country in worldwide Twitter conversations over the past 30 days.

China

16.3 M

USA

10.1 M

Digital diplomacy: The rising force

Momentum

+996 K followers for the country’s diplomatic accounts over the past 30 days

India

#1

Digital diplomacy: The overperformers

TOP 3 countries

with the best DDI ranking progression.

Australia

+2

Japan

+1

Saudi Arabia

+1